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Slow Fashion, not Fast Fashion.

Fast Fashion - Inexpensive clothing produced rapidly by mass-market retailers in response to the latest trends. The Fast Fashion industry is one of the most leading industries in polluting our planet. From water pollution, the use of toxic chemicals and the increasing levels of textile waste. Which seems to be a big price to pay for things that we care so little for and dispose of so easily. Since day dot, my brands ethos is to create luxury items that become items of sentiment. Items that can be passed down generations whilst still being appreciated for their design and quality. You could say my brand supports and celebrates ‘Slow Fashion’. A movement which I think we should all take into account, and even...

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